GLASS on Track for $45-50 Million Opening Weekend

Categories Film
Glass Opening Weekend - preview image

M. Night Shyamalan concludes his superhero trilogy this weekend with Glass, which combines Unbreakable and Split into a long-awaited sequel. After strong marketing, the film was on track to open in the $50-70 million range. However, early reviews have been mixed at best, which could impact box office legs. Now, latest tracking suggests a slight underperformance.

Glass is now tracking to open in the $45-50 million range over the four-day MLK weekend. This includes an estimated $15 million+ opening today. This is definitely below early projections, but it’s not all bad.

For starters, Glass has a production budget of $20 million, a fraction of most modern superhero movies. So, it should have no trouble turning a profit. It would also be a higher weekend than both Unbreakable ($30.3 million) and Split ($40 million). And it would put Glass in competition with Ride Along ($48.6 million) for the second biggest MLK opening weekend ever.

So, while reviews are definitely bringing Glass below expectations, it won’t be a flop by any means. And there is always the box office legs in January and February to consider.

Stay tuned for more news as we have it.

Source: The Hollywood Reporter

Paul Romano

Editor-In-Chief at WOBAM! Entertainment
Founder and EIC of WOBAM! Entertainment. Christian. Student. Watcher of movies and TV, reader of comics, all that good stuff.
Founder and EIC of WOBAM! Entertainment. Christian. Student. Watcher of movies and TV, reader of comics, all that good stuff.